"At the center of all wealth transference is its ultimate intention and purpose, transformation." Harold M. Lofton, Founder Lofton Wealth Strategies LLC
Lofton Wealth Strategies LLC was founded to provide consulting services to start-up and small businesses, that have been traditionally underserved, by the large consulting firms. It was thru serving our customers, that we identified five main obstacles, to small business success.
1. Lack of Knowledge concerning business formation
2. Lack of knowledge concerning business Liability
3. Lack of access to startup or expansion funding
4. Lack of a clearly defined organizational structure
5. Lack of business networking
Lofton Wealth Strategies LLC is here to help our business network members, quickly overcome these obstacles on their path to small business success. Members receive these services via a one hour weekly, “Stand Up” conference call, every Monday at 9:00 am CST (US).
These calls will consist of a 30-minute presentation and a 30-minute mindshare session afterwards. We will be creating videos and recordings of these meetings, for our future network business members. Lofton Wealth Strategies LLC will only offer consulting services to WSK Network business members, who either operate within a EMP Zone or those businesses in the network who operate outside a zone, who offer members a 10 percent discount on their goods and or services.
WSK Marketing Plan Package
A detailed start up marketing plan will help your business better define and focus on the different types of potential customers in your target market. Some of the demographics you will need to know, are your potential customers, ages, incomes, ethnic and religious backgrounds, just to name a few. Marketing is much more than just knowing your competition, it is identifying your customers, building lasting relationships, which ultimately leads to greater profits. A marketing plan will also help your company, define customer buying patterns and product selections. By defining your target market, you will get to know your competition, build lasting relationships with your customers and develop a marketing strategy which will create a unique customer niche that will be branded, to your products or services.
· Marketing Analysis Summary
· Market Segmentation
· Target Market Segment Strategy
· Industry Analysis
As our network members businesses, begin to progress, it is imperative to their success to evaluate If they are meeting the goals projected in their business plans. Even if their business has had blockbuster sales recently, the business could still be in for financial trouble in the long term. Sometimes financial and marketing subtleties are missed, by the business owner or even an accountant. Retaining a consulting firm can bring fresh new ideas and an objective point of view to your business. As a WSK Network member we will work with your company to create greater value and long-term financial success for your firm.
Project Consulting
When you start a business, you embark on a new journey of discovery. Thousands of new Businesses are started every year. Many will survive their first year in business and continue to grow and develop. There are many factors that play a role in the success or failure of a business. One of these factors is that when a business is started by two or more people it has a greater chance of survival and growth. If you decide to go it alone having a business consultant is like having a business partner when you need one without the long-term commitment. Lofton Wealth Strategies LLC will work with your firm by providing consulting services on a project-to-project basis.
Market research reports
A market research report is quite different from a marketing plan. It is a more detailed complex analysis of a given market. Market research reports help companies better evaluate where they should be positioned in the market to maximize value and profit. Lofton Wealth Strategies LLC will create a Market Research Report for your company which will utilize detailed profit zones and patterns.
Strategic Reports
A Strategic Report is created by companies when it anticipates that there will be a shift or perceived shift in the strategic landscape of a market. Anticipating and responding to these shifts before they occur can mean the difference between being the market leader and getting left behind when the shift occurs. In your market, is there an upcoming strategic shift about to occur? Maybe a shift is already underway that your company may be able to adjust to and profit. Lofton Wealth Strategies LLC will create a detail strategic report for your business and identify how your company can take advantage of these market changes.
WSK Network Business members receive consulting services as part of their participation in the WSK business program at competitively priced project rates and retainer packages available from 10 to 200 hours annually.